By Joe Borders,
Marriage and Family Therapist
June 18, 2019
One Year Of SacWellness!
This month marks the one year anniversary of our launching of SacWellness! We started working on it in February 2018 but officially launched it to the public on June 10, 2018. Since then we’ve seen a lot of growth on the site!
We’ve also run into a good number of problems that we’ve had to figure out and solve! All in all it has been a good year, but a lot of work!
As I begin writing this post, I’m not entirely sure what it will turn into, but I’m a bit of a stats nerd and I’d like to share some statistics about the site and its performance over the last year. There might be some insights you can gain through seeing how people in our area interact with the site.
I’m hoping to collect data over time and be able to present annual trends in what people appear to be searching for in therapy in the greater Sacramento area. Due to the nature of SEO and the fact that our site is still relatively new, I wouldn’t judge the following data as completely representative of search patterns in our area, but rather patterns of interaction with our site.
Over the last year 29,885 people visited the site!
Our therapist search system was used 4,627 times
We got 59,143 page views
Therapist listings were visited 7,816 times!
We currently have 156 therapist listings and 10 therapy/process group listings
In contrast, we currently have 234 registered users.
-Some people are signing up with the intent of creating their listing later and then getting busy and/or forgetting.
-We also had a major issue on and off for the first several months that occasionally prevented people from being able to submit their listings….it was bad. People would fill out the form, hit submit, and everything would basically go away. Sadly, because of this, we likely lost a good number of people who joined in the beginning who were met with this error :-(. We hope they come back. We have fixed this problem and are constantly working on bettering the site.
Our Therapy/Mental Health Blog
A big part of SacWellness is our blog where we post articles primarily written by therapists, counselors, and others in the mental health field. We’ve had a lot of interest in guest blogging and to date 15 of our 68 published articles have been written by guest bloggers, primarily other therapists in the area. On average our guest blog posts are getting 174 views in their first 5 days on the site. Read more about guest blogging
Top 5 blog posts
2019 Mental Health Awareness Calendar – 4,579 views!
In compiling all of this data I discovered that I neglected to enable search tracking in Google Analytics. So this year I can’t provide any statistics about what people are searching for specifically, but I can give stats on what category pages people visited. After enabling search tracking I think next year should yield data that is more representative of what people are searching for.
Top 5 Visited Category Pages
Top 5 Visited Treatment Issue Pages
Top 5 Visited Therapeutic Approach Pages
Top 5 Visited Insurance Pages
We’ve been tracking our rankings in Google and have been very pleased to see our progress!
At the one year anniversary of launching the site:
- The site was appearing on page one for 256 out of the 931 keywords we’re tracking
- The site appeared within the first 2 pages for 438 of the 931 keywords we’re tracking
About the Author
Joe Borders is a marriage and family therapist located in Roseville and Sacramento. He is primarily a sex positive gender therapist, but also specializes in working with couples, teens, addiction, and the LGBTQ community. Joe is also the owner and founder of SacWellness. You can find out more about him by visiting his sacwellness listing or by visiting his website: therapy and counseling in Roseville and Sacramento